MA Design Management

MA Design Management provides a vibrant and design rich environment for design and associated graduates to develop an understanding of contemporary design management.

Our course prepares graduates for careers as design consultants, managers, researchers and design led change makers in private and public organisations as well as for doctoral study. You will develop modes of thinking critical to the challenges design managers face across a range of real world situations. A thematic curriculum explores design management from a range of future oriented perspectives typically including service design, design for sustainability, design strategy, and design and branding. An Imagination Lab - an intensive project based design studio - enables students to undertake a deep dive into a complex design project.

Teaching focuses on how human centred design thinking can address tomorrow's challenges, preparing students for leadership roles via projects requiring complex problem solving skills. Exploration of new directions for people, products, services and systems is supported through a programme of case studies, live projects and visiting professionals. Staff who contribute to the course have broad and in depth experience in design and design management and are leading experts within their particular fields. The course concludes with a self-directed major research project often in line with career aspirations.

Latest Updates

Cities as organisms: imagining the future

Articleby Nick Dunn, Roger Whitham
Cities as organisms: imagining the future

Imagination Lab provided an intensive, creative environment for our MA Design Management students. The task for the five-day workshop was entitled, 'Cities as organisms: develop a strategy to use design to make them sustainable and equitable.' Each day was devised as a micro-workshop, exploring different aspects of strategic design thinking and designerly ways of approaching problems. The days were themed as follows: Context, Making,...Read full article

Raymond Turner visits Imagination

Raymond Turner visits Imagination

Raymond Turner offers an interesting design challenge to our MA Design Management students...

Imagination enjoyed the return of Raymond Turner (former Group Design Director of BAA), spending a highly productive morning with the MA Design Management students, exploring and critically examining...Read full update

Welcome to our new postgraduate students

Welcome to our new postgraduate students

Induction Day for the new cohort of MA Design Management students.

Imagination welcomed the new MA Design Management cohort today, introducing them to the University and in particular the design management postgraduate course. As part of the Induction session, the students took part in the...Read full update

Creative Co-Design Tools – Excellent Student project

Creative Co-Design Tools – Excellent Student project

MA Design Management student makes significant new contribution to the design of knowledge exchange and consultation tools.

 The intersection between research, teaching and knowledge exchange can be very fruitful and mutually rewarding. These rewards are evident in the project recently...Read full update

Imagination Lab 2013

Imagination Lab 2013

Develop a strategy to use design to break a world record!

As a practice-based intensive deep-dive experience, this year’s Imagination Lab has set a major challenge for students. The focus of this year’s challenge is to ‘develop a strategy to use design to break a world record’. Initially this...Read full update